Neiman Marcus Blames Fashion Bloggers For It’s Sales Woes

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Times have changed!

The fashion world is very different because of social media and bloggers. Before, the general public had to wait for either magazines, advertisements or the actual product to hit the stores, before getting to see it. Now, anyone can see all the new fashions before a model walks off the runway thanks to social media and blog sites.

Listen, it’s 2016 and we do not like to wait for anything. We want it now!

Paris Fashion Week is currently happening. That means we will see models and celebrities attending the shows wearing all the new fashions, over and over again. By the time those same looks become available for the general public to purchase, we are already over it. Yes, it sucks for high-end department stores such as Neiman Marcus, but maybe they should find a way to make it available for purchase, faster.

Both Vogue and Neiman Marcus are not fans of fashion bloggers. Check out what they had to say.

Vogue’s creative digital director, Sally Singer said “Note to bloggers who change head-to-toe, paid-to-wear outfits every hour: Please stop. Find another business. You are heralding the death of style.”

Neiman Marcus CEO, Karen Katz said, “Fashion shows are now blogged and broadcast all over the world via social media. By the time the merchandise ships many months later, the newness and excitement had worn off and in many cases, the customer has moved on.”


Post Author: CourtneyOMG